Search Engine Paid Inclusions
Paid inclusions - what are they?
Many search engines now incorporate some kind of payment system to help fund the
search engine. This usually comes in the form of:
- Paid inclusions
- Express entry
- Pay per click
- Sponsored adds
- Top positioning
- Re-indexing
Some services are worth paying for and some are not. The use of auctioned key words
and website positions is becoming increasingly popular.
There are a few rumours that some search engines will give a priority to a website
that has been found through a link and has not been submitted through a paid inclusion
scheme.